Partners
Build the future of automotive commerce — together.
We're creating an ecosystem that benefits dealers, lenders, technology providers, and industry operators. Join us.
Why Partner
The Tulu Advantage
One integration connects you to an entire ecosystem of automotive commerce infrastructure.
Ecosystem Access
Plug into a connected platform that spans marketplace, wholesale, financing, and retail — one integration, full access.
Growth Infrastructure
Leverage our technology to reach new customers, streamline operations, and unlock new revenue streams.
Built for Trust
Transparency and data integrity are foundational to how we build. Partners and their customers benefit from a trusted ecosystem.
Modern Technology
Our platform is built on modern infrastructure designed for speed, scalability, and seamless integration.
Partner Types
Who We Work With
The Tulu ecosystem is designed to serve every participant in the automotive value chain.
Dealerships
Access inventory tools, buyer leads, financing integrations, and wholesale marketplace — all from one platform.
Lenders
Connect with qualified borrowers through our integrated finance platform. Real-time applications and streamlined decisioning.
Technology Partners
Integrate your DMS, CRM, or analytics tools with the Tulu ecosystem through our modern API infrastructure.
Industry Operators
Auctions, inspection services, logistics providers, and more — join the ecosystem powering the next era of auto commerce.
How It Works
Partnership Model
Getting started with the Tulu ecosystem is straightforward.
Connect
Reach out through our partner form. Tell us about your business and what you're looking for.
Align
We'll explore how the Tulu ecosystem fits your needs and identify integration opportunities.
Integrate
Our team works with you to onboard, integrate, and launch within the Tulu platform.
Grow
Access new markets, customers, and capabilities as the ecosystem scales across Canada.
Ready to Partner?
Tell us about your business and we'll explore how the Tulu ecosystem can work for you.